In 2025, global marketers face a stark dichotomy: supply chain pressures have driven raw material costs up 23% year-over-year, while the experience economy surges with consumers demanding 40% more “emotional value” from their purchases. How can businesses navigate this perfect storm of rising costs and evolving consumer expectations? This article examines breakthrough strategies across supply chain management, data analytics, regulatory compliance, product development, and organizational…
Category Archives: business challenge
From Traffic to User Remaining, New Strategy in Current Inventory Game
Competition in China Giants has never been so fierce as it is today. In the past, the giants would be keen to tell a story to everyone: “My field is a fertile, uncultivated land. In this land, I have a huge advantage.” Today, this story is difficult to continue. The reason is: “Yes, you still have an advantage on this fertile soil. The problem is,…
10 Useful Digital Marketing Statistics in 2020
Digital marketing is a trend in recent years. Affected by the COVID19 epidemic, many traditional enterprises that originally relied on physical sales and offline activities were also forced to undergo digital transformation. Do you understand digital marketing? Take a look at the 2020 digital marketing data from Internet Data Corporation, which can help you make a more effective digital marketing plan. 1, 33% of Internet…
Pillar Content to Capture Customer Attention
According to a survey by the American Content Marketing Association, up to 73% of B2B marketers believe that it is helpful to communicate with potential buyers through official websites or blog posts. But only 27% think the company’s content marketing is very successful. Why? Although everyone knows that “content is king”, it is not easy to continue to create a lot of high-quality content. This…
Challenges to Brand Marketing under the Epidemic
In China’s epidemic, many industries have been affected. For the marketing industry, this epidemic will also continue to urge the industry to optimize its model and structure. In mid-February 2020, most internet companies have already started working from home. Although the online office will not have much impact on the efficiency of social media marketing, but the smooth communication and docking of such links as…