The new crown pneumonia epidemic brought a very memorable Spring Festival to the Chinese people. Under the influence of the epidemic, the movement of people was greatly restricted. A number of industries have been affected, and they have chosen to suspend business and work online to respond to the sudden epidemic. Data show that in the past ten years, the sales of national retail and…
Category Archives: China Marketing Articles
Pillar Content to Capture Customer Attention
According to a survey by the American Content Marketing Association, up to 73% of B2B marketers believe that it is helpful to communicate with potential buyers through official websites or blog posts. But only 27% think the company’s content marketing is very successful. Why? Although everyone knows that “content is king”, it is not easy to continue to create a lot of high-quality content. This…
How is Digital Marketing in 2020
The marketing technology industry is growing faster than ever. Therefore, one of its challenges is to predict consumer behavior and use it to attract their attention. As a member of the industry, you need to keep pace with the times and grasp the current trends. As the new decade begins, here are some important trends to watch in 2020. Artificial Intelligence It is expected that…
Challenges to Brand Marketing under the Epidemic
In China’s epidemic, many industries have been affected. For the marketing industry, this epidemic will also continue to urge the industry to optimize its model and structure. In mid-February 2020, most internet companies have already started working from home. Although the online office will not have much impact on the efficiency of social media marketing, but the smooth communication and docking of such links as…
Who Will Rise After CoronaVirus
At the beginning of 2020, CoronaVirus became the “number one enemy” of the Chinese people. Everything seems to be the same as 17 years ago. Under the situation of limited personnel movement and construction, the epidemic has affected the economy in many ways. In order to cope with the spread of the epidemic, enterprises have delayed resumption of work, schools have been postponed, and the…