Global Presence The analytical component was a key element for Alibaba, as was Lyris’ already strong international presence, which includes a recent expansion into the UK and experience in Australia and other markets, said Dave Dabbah, director of sales and marketing at Lyris. “They were looking for a company that understood how e-mail works in the U.S. and the English-speaking world, as well as in…
Category Archives: China Marketing Articles
Hong Kong Earns The Highest Level of Email Spam, China Online Marketing, Shanghai, China
Technology security company Symantec says Hong Kong received the highest level of spam of any region or country in the world as the company published its latest report. The May 2009 MessageLabs Intelligence Report highlights that spam experienced a further worldwide increase of 5.1% since last month, reaching heights of 90.4%. Email spam levels in Hong Kong rose by 2.4% in May to 92.3%, positioning…
An Important Marketing Principle: Give Before You Try to Get (Part 1), China Online Marketing, Shanghai, China
An Important Marketing Principle: Give Before You Try to Get (Part 1), China Online Marketing, Shanghai, China Experts have talked about this before. How many times have you read about the importance of ‘adding value’ for your audience? How many times have you read about ‘building trust’ with your readers/prospects? Many, many times. You know it well. Every marketing guru has spoken about this topic….
5 Simple Steps to Get Links to Your Site (Step 2 and 3), China Online Marketing, Shanghai, China
Step 2 – Review each web site you found carefully, check to see if they are using spam, if they are using spam, stay away, this will only hurt your web site in the long run. Remember to aim for the big money and not a quick dollar. Look to see If they have a links or some call it a resource page. If they…
Does the size of web page affect traffic, China Online Marketing, Shanghai, China
I was watching a video of Marissa Mayer from Google. There is a lot of good stuff in there but I wanted to cover this one part. Google does a lot of A/B testing. They asked users if more results per page would be better and they said yes. Google went and did some testing to see if this was true. They found out that…