Competition in China Giants has never been so fierce as it is today. In the past, the giants would be keen to tell a story to everyone: “My field is a fertile, uncultivated land. In this land, I have a huge advantage.” Today, this story is difficult to continue. The reason is: “Yes, you still have an advantage on this fertile soil. The problem is,…
Category Archives: China Marketing Articles
China’s Outbound Tourism Is Difficult to Recover in 2020
Under the global epidemic, China’s outbound travel market has no tendency to restart at all. At the same time, tourism bureaus of various countries have not stopped their work, and online publicity and recovery plans are in progress. However, destinations closest to China have maintained a more cautious attitude towards the recovery of China’s outbound travel business. In fact, the tourism industry plays an important…
China Online Shopping Exceeded RMB 10 Trillion Last Year
Currently, the National Bureau of Statistics of China released the 2019 China Economic Development New Momentum Index. In 2019, China’s economic development new momentum index was 332.0, an increase of 23.4% over the previous year. Among them, the network economy performed very well and contributed the most to the growth of the new momentum index. Last year, China’s emerging consumption developed rapidly, and online shopping…
Overseas SMB Brands Facing Good Opportunities on Tmall Global
Tmall Global is becoming more and more popular with consumers and overseas businesses. Recently, in order to target overseas small and medium brands, Tmall Global will launch a series of measures to accelerate the process of foreign brands entering China. Alibaba’s Tmall Global plans to hold a virtual online event called “Go Global 11.11 Pitch Fest” on September 15, 2020 to help overseas SMEs enter…
Self-foreclosure in Search Engine World
Power on, open the browser, enter the web address, enter keywords in the search box, and find the information you need. The standard operation of more than ten years ago does not look so cool today? This is not an illusion. As early as 2009, China CNNIC data showed that the utilization rate of users’ search services for news, information, shopping and other information has…