Everyone knows that increasing the keyword ranking of one website enables the website to continuously obtain stable traffic. However, with the development trend of the Internet industry, Baidu’s search optimization algorithm is often upgraded, and the search market is fiercely competitive. Nowadays, it has become more and more difficult to make a keyword up. How to improve the website so that the keyword ranking is…
China Internet Marketing & Tips
The Importance of Key Opinion Customer in China
In the era of the rise of social e-commerce, the commercial value and influence of China’s key opinion customers (KOC) have become increasingly prominent. It is one of the forces that cannot be ignored when all destination tourism bureaus formulate marketing policies for the Chinese market. KOC can have the influence to influence consumer decision-making, there is a big reason for the “non-commercial” characteristics. When…
The Changes in China Community Marketing
With the development of society, Chinese cities have shown a community-based lifestyle. Marketing derives a new marketing model-“community marketing”. The Past of Community Marketing The development of Chinese community marketing can be roughly divided into three stages: 1. The first stage – corporate direct sales The enterprise walks into the community, sells and obtains profits in the form of direct sales promotion. Usually, this is…
How China Digital Marketing While Leads Cost Increasing
Many companies are in a critical period of digital transformation. In recent years, higher leads per cost has become one of the problems of corporate promotion. The main reasons for the high leads per cost in most industries are as follows: 1. High offline marketing costs With the rise of the self-media era, the traditional offline advertising industry also inevitably faces the problem of reducing…
Baidu SEO Guide & SEO Resource
As the Chinese search giant with its 70% market share, Baidu used to keep its changing as always in Baidu SEO and/or Baidu SEM, which may covers partially its ranking algorithm, PPC policy, secret sandbox, keywords censorship, etc. From this point, every webmaster has to face this challenge, and try to come up with every of Baidu change, in terms of SEO and PPC game…