On January 8, 2020, Volcano proclaimed its merger with Douyin, renamed Douyin Volcano, and launched a new logo. The merger of Douyin and Volcano is not just that simple. Behind this, the merger is likely to have a profound impact on both the creators of the short video field and the landscape of the short video platform. The Douyin + volcano fusion shows threefold benefits:…
China Internet Marketing & Tips
Chinese Livestream Anchors Helping e-Commerce
China Livestream began in 2016. With the popularity of smartphones and 4G networks, thousands of Livestream platforms have been born in China. During the development of Livestream streaming, numerous young people come to realize new opportunities and joined the Livestream industry. They are engaged in work related to live broadcast, such as anchor, operation and other occupations. On January 8, 2020, Momo as the mobile…
Growth Opportunities for China e-Commerce in 2020
Where will China’s new e-commerce traffic come from in 2020? What changes have happened to e-commerce in 2019, and where are the new growth opportunities for e-commerce in 2020? Live e-commerce (selling via short video) In the first half of 2019, the hottest thing in the e-commerce industry is live e-commerce. In February 2019, the Taobao Live Broadcast Independent App was launched. In July 2019, the…
China’s IP Market Reached US$105 Billions
In 2018, the market size of China’s intelligence property industry reached 742.3 billion yuan, maintaining a high-speed growth trend for more than a decade. There were 3.5 million registered copyright works, including more than 1 million software works registered, an increase of 26% over the previous year. China Intelligence Property Exchange Center is an international IP licensing industry platform that helps China’s outstanding IP expand…
International Brands on Tmall International Growing by 300% year-on-year
On September 23, at the 2019 Global Investors Conference of Alibaba, Tmall International, AliExpress and Lazada were collectively unveiled. According to the latest disclosures, Alibaba’s global business is growing rapidly, and more and more international brands, SMEs and consumers are benefiting from the Alibaba business. Globalization is an important fulcrum for Alibaba to fulfill its mission and realize its vision. In order to make customers…