From Internet marketplaces Alibaba.com and Taobao.com to online payment tool Alipay, Yahoo! China and business management software Alisoft, Jack Ma, founder of Alibaba, seems to be riding high on a wave of hi-tech. Many industry observers are raising the question – what is his next step? And he does have more plans. The 42-year-old e-commerce leader gave his reply during the Fourth Alibaba Online Businessman Forum…
China Internet Marketing & Tips
The Future of China Social e-Commerce
Why China Market Is Important for Businesses Some factors have made China a popular region for businesses going global. It has a large number of high net worth individuals (HNWI), between 2016 and 2019, the number of Chinese adults in this bracket increased by 80.8 million. In further, China boasts exceptionally high mobile penetration making it ideal for mobile marketing strategies. With approximately 1.2 billion…
Importance of WeChat Marketing in China
WeChat has an important position in China’s social media, known as China’s Facebook. WeChat marketing is the process of reaching the target audience on WeChat platform, through marketing activities, building relationships with them and cultivating them into target customers. There are several benefits to WeChat marketing: expand potential customers maintain relationships with customers share product/service information timely improve brand influence How to do WeChat marketing?…
Overview of China Internet Marketing 2019 and 2020
2019 speedily passed. Looking back at China’s Internet marketing, what significant events have happened this year? What can we expect in 2020? If China’s online marketing in 2019 has something that we can remember, I think there are so many major events that have happened. 1, e-commerce, the new law’s implementation, a profound impact on the future development of e-commerce Jan 1, 2019, China’s “E-commerce…
China Social Livestream Helping Beauty e-Commerce Grow Fast
China’s Livestream is still the main growth point of the Internet market. In 2019, the growth rate of China’s Internet users has slowed down, but market dividends are still there. Users are increasingly dependent on the mobile Internet, and the time spent on consumption increases. China beauty businesses are currently looking for the best innovative marketing solutions to cater to the fast growth of e-commerce….